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dobbin is a strategic thought partner for founders, Experts & teams.

dobbin is a strategic thought partner for founders, Experts & teams.

Each version of Dobbin is custom-built for your organization and trained on what makes your brand unique.

Context aware, ethos driven and highly tuned. Dobbin is your next best hire.

  • competitor analysis

    @dobbin If your goal was awareness and trust who are the top 5 people we should work with as a spokesperson. (Who we are not already working with)?

  • Marketing

    @dobbin I'm looking at creating a Purpose Statement, Operating Instructions and Smart Goals for how this role is managed to be most effective.

  • content strategy

    @dobbin Create a draft email template for outreach to designers.

  • Regulatory

    @dobbin Develop training documents based on these frameworks for team onboarding and internal reviews.

  • copywriting

    @dobbin Rewrite this so it reads like a true mission statement, that answers why we exist and acts as a guide for all internal staff, consumers and partners.

  • campaign strategy

    @dobbin I need to put together a Q4 2025 marketing plan, focused on jewelry. Can you help me put together an outline of what elements I should include in this plan?

leading companies working with dobbin.

leading companies working with dobbin.

3 weeks > 45 minutes and a $3M account rescued.

Dobbin transformed a 45-minute strategy call into a full multi-phase recovery playbook, replacing weeks of meetings and saving a $3M at-risk client.

Mobile Commons, engagement SaaS

$9K saved, $100K won with Dobbin led proposals.

Dobbin cut $9K in monthly outsourcing, slashed proposal production time from days to hours, and helped win a $100K client in month one.

Mark Seliger creative studio

Campaigns delivered faster and on-brand.

Dobbin has quickly become our most essential and reliable hire, helping with everything from copy to brainstorming to strategic planning. It’s like adding fuel to our fire.

Miranda Jones, Founder, Galanter & Jones

AN ADAPTIVE SYSTEM PURPOSE-BUILT FOR BUSINESS.

AN ADAPTIVE SYSTEM PURPOSE-BUILT FOR BUSINESS.

Your brand, knowledge and knowhow. Accessible by your team, using the tools you already use.

your company know-how

Collect, convert and make usable your company’s operating know-how, plus all the stuff locked inside people’s heads. Your Dobbin is generated, populating a purpose-built system based on our founders' combined 80 years of experience in brand, strategy, operations and technology.

works where you do

Demonstrates Dobbin’s embedded, frictionless workflow—real work happens in context, with files and chat naturally integrated. No extra steps, no switching tools, and nothing highlighted as “special”—just how modern work gets done

constantly evolves

Dobbin is a living system that’s easy to keep current as the business evolves. The more you use Dobbin the more tuned it becomes, learning your teams goals and maintaining alignment over time.

get started with dobbin.

get started with dobbin.

challengers

BETA

Ideal if you already have strong systems and want to get further, faster now.

Self-serve setup, get started in minutes

Access to Dobbin’s Knowledge Base

Support to help scale your operation

Subscription model, cancel anytime

brands

Perfect if you’re new to AI, want a shortcut to best practices, or need help codifying your way of working.

Co-create your playbooks with Dobbin experts

Step-by-step guidance and live training

Ongoing check-ins to refine and scale your system

Subscription model, cancel anytime

Get Started

Get Started

What is a Strategic Thought Partner?

Dobbin is charged via a monthly subscription fee which varies in cost depending on the size of your team and the amount of onboarding you may need. Usually the more precise your brand documentation, the quicker it is to have your version of Dobbin up and running.

What is Dobbin's Knowledge Base?

Your voice, knowledge and knowhow. Accessible by your team, using the tools you already use.

How do I use Dobbin?

Dobbin is accessible primarily via Slack, with functionality also within Google Docs and Google Sheets. Just @dobbin within Slack to start a thread, you can invite your team to collaborate, upload files and get suggested follow up questions. You can then export your conversation to Google Docs or Google Sheets to continue your work with Dobbin.

What is a Strategic Thought Partner?

Dobbin is charged via a monthly subscription fee which varies in cost depending on the size of your team and the amount of onboarding you may need. Usually the more precise your brand documentation, the quicker it is to have your version of Dobbin up and running.

What is Dobbin's Knowledge Base?

Your voice, knowledge and knowhow. Accessible by your team, using the tools you already use.

How do I use Dobbin?

Dobbin is accessible primarily via Slack, with functionality also within Google Docs and Google Sheets. Just @dobbin within Slack to start a thread, you can invite your team to collaborate, upload files and get suggested follow up questions. You can then export your conversation to Google Docs or Google Sheets to continue your work with Dobbin.

DOBBIN iS AN ADAPTIVE, strategic SYSTEM.

DOBBIN iS AN ADAPTIVE, strategic SYSTEM.

Dobbin’s Knowledge Base and dashboard enables you to manage your brand, spot gaps, and keep your team aligned.

WHETHER YOU'RE JUST STARTING OUT
OR WELL ON YOUR WAY, WORK WITH DOBBIN
AND KEEP EVERY DECISION, EVERY MOVE,
AND MESSAGE TRUE TO YOUR VISION,
AT THE SPEED YOU NEED TO WIN.

WHETHER YOU'RE JUST STARTING OUT
OR WELL ON YOUR WAY, WORK WITH DOBBIN AND KEEP EVERY DECISION, EVERY MOVE, AND MESSAGE TRUE TO YOUR VISION, AT THE SPEED YOU NEED TO WIN.

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